Amul launches pouch milk in Gandhinagar
Gujarat Co-operation Milk Marketing Federation (GCMMF), the leading producer of milk & milk products under the name of Amul Brand, announced the launch of Amul Milk in Gandhinagar.
The marketing of milk & entire fresh product range has been entrusted by the milk union to GCMMF which will gain synergy in marketing in the twin cities of Ahmedabad & Gandhingar.
Currently GDCMPU is selling pouch milk, dahi & butter milk under Madhur brand through its distribution network in Gandhinagar district. The sale of pouch milk under the brand name ‘Madhur’ is approx. 1.0LLPD and it has almost 98% market share in Gandhinagar city.
The sale price of Amul pouch Butter milk will be Rs. 20 for 1 lt pack and Rs. 10 for 500 ml pack.