Source: businesswireindia.com
DuPont Nutrition & Health, a leading supplier of food ingredient solutions to the global dairy industry, continues to inspire Indian ice cream manufacturers with the launch of Season 5 of The Great Indian Ice Cream Contest. Held in partnership with the Indian Dairy Association, DuPont will challenge the creativity of the contestants as they pit themselves against each other with their best scoop ideas at one of the largest pan-India ice cream contests on February 11, 2016, in Gurgaon, Delhi. Results will be announced on the same day.
The first contest was held in 2008 and returned with three more exciting seasons in 2009, 2010 and 2013. The competition has grown from 21 participants in 2008 to 74 participants in 2013. This year, the contest has received an overwhelming response of more than 90 participants and registration is now closed. In line with the DuPont Nutrition & Health new brand positioning campaign, “It’s What’s Inside,” the primary objective for this contest is to collaborate with local dairy industry and help turn challenges into business opportunities.
“In the food business, it’s what’s inside the product that makes the difference. At DuPont Nutrition & Health, we know food and we understand the market. We are passionate about innovation and continue to work together with our customers to inspire ice cream innovation in India. This is why we are back with another season of this unique event,” said Brian Jones, regional president, South Asia at DuPont Nutrition & Health.
“This contest is a collaborative platform that brings together manufacturers from across the Indian dairy industry. Competition from the past seasons has been intense but this undoubtedly brings out of the box creations and unique product offerings to the table,” added Sanjay Iqbal, sales director, South Asia at DuPont Nutrition & Health.
The contest is open to all manufacturers of ice creams and frozen desserts in India. Entries will compete in either the Ice Cream or Frozen Dessert group in the following categories:
Standard Vanilla
Best Chocolate
Kool Kids
Most Innovative
Judges for the event will include luminaries from the Indian ice cream industry as well as a panel of approximately 15 children of DuPont Nutrition & Health employees in India; they will evaluate entries in the Kool Kids Category. All judges will receive training and orientation regarding sensory evaluation and other parameters prior to the event from world-renowned ice cream expert, Vasco de Sousa, who has around 28 years of experience in the ice cream industry. The panel of judges will experience what’s inside the most scrumptious ice cream recipes and find out how the creations measure up in terms of quality and inventiveness.
DuPont™ Danisco® is the brand for a range of products that help provide enhanced bioprotection, an improved nutritional profile, and better taste and texture with greater cost efficiency and lower environmental impact, meeting the needs of manufacturers of food and beverages, dietary supplements and pet food. Through the work of the global network of food scientists and technologists in DuPont, the Danisco® range is supported by a uniquely broad spectrum of know-how across applications and processing.
DuPont Nutrition & Health combines in-depth knowledge of food and nutrition with current research and expert science to deliver unmatched value to the food, beverage and dietary supplement industries. We are innovative solvers, drawing on deep consumer insights and a broad product portfolio to help our customers turn challenges into high-value business opportunities.
DuPont (NYSE: DD) has been bringing world-class science and engineering to the global marketplace in the form of innovative products, materials, and services since 1802. The company believes that by collaborating with customers, governments, NGOs, and thought leaders we can help find solutions to such global challenges as providing enough healthy food for people everywhere, decreasing dependence on fossil fuels, and protecting life and the environment. For additional information about DuPont and its commitment to inclusive innovation, please visit www.dupont.com.
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