Amul plays the role of connoisseur of dairy industry in India

Amul- panicking against the dumping of foreign products and initializing ways for keeping pace in its growth rate

Recently, The Gujarat Cooperative Milk Marketing Federation (GCMMF), having cut across Rs.20,000 crore as the annual turnover, petitioned the Central Government for controlling the imports of dairy products from European nations, New Zealand and Australia in order to safeguard the self-sufficiency of the dairy industry in India.

As such the Managing Director of GCMMF, RS Sodhi recognized the fact that it was the propaganda of milk producing dairy enriched nations to dump their surplus dairy products into Indian market surrounded by the falling international prices.

These nations are in a position to be lobbying hard for getting access to the dairy industry in India with the means of bilateral Free Trade Agreement (FTA) negotiations.

According to the statistical data, Amul’s revenue growth was whipped badly from 32% growth during the FY 13-14 to 14% growth during the FY 14-15.At the time of addressing the 41st annual general meeting of the milk federation, the chairman of the milk federation, Jetabhai Patel told that the GCMMF had acquired a turnover of Rs.20, 733 crore for the fiscal as compared to Rs.18, 143 crore last year. This growth rate had been retarded in contrast with the cumulative average growth rate of 21% in the last five years.

Of late, the Congress sub structured candidates were declared to have won the Kheda District Cooperative Milk Producer’s Union(KDCMPU) elections on 13th May, 2015 along with a clear majority of 10 out of 13 seats, at the same time the arch rival BJP was shrunken to two seats. The Congress had won markedly the Anand, Khambhat, Borsad, Thasra, Kathlal, Kapadvanj, Mahemadavad, Nadiaid and Virpur seats including single seat of promoters of the dairy. But the BJP just managed to win the Matar and Balasinor seats only, meanwhile the block of Petlad was won by an independent candidate Tejas Patel.

 

The Congress has been ruling since 2006 in the KDCMPU region, which is known to be the only tower of strength in the dairy cooperative sector in Gujarat. The marketer of the dairy products under the Amul brand, GCMMF, posses 13 constituents under it where the KDCMPU is also a part. So it is evident that the one who is a winner automatically gets a seat for the Board of Directors of the GCMMF.

After the results of the apex body of dairy cooperatives in Gujarat were declared on 14/5/15 as in the 41st Annual General Meeting of GCMMF, the Amul brand was certified to have the highest ever growth of 51% in the previous two years for accomplishing a turnover of Rs.20,733 crore. A phenomenal cumulative average growth rate of 21% has been achieved following an outstanding growth of 159% when the turnover grew from Rs.8, 005 crore to Rs.20, 733 crore.

It has been confessed by the chairman of GCMMF that Amul is having a ground plan of augmenting its milk processing capacity from the current level of 237 lakh litres per day to 380 lakh litres per day in the coming five years.

In a word, it may be concluded that, The Gujarat Cooperative Milk Marketing Federation (GCMMF), which had cut across Rs.20,000 crore as its annual turnover, petitioned the Central Government for controlling the imports of dairy products from European nations, New Zealand and Australia in order to safeguard the self-sufficiency of the dairy industry in India.

It has been the propaganda of milk producing dairy enriched nations for dumping their surplus dairy products into Indian market surrounded by the falling international prices. The Congress sub structured candidates had won the Kheda District Cooperative Milk Producer’s Union (KDCMPU) elections on 13th May, 2015 with a clear majority of 10 out of 13 seats, whereas the arch rival BJP was shrunken to two seats. After the results of the apex body of dairy cooperatives in Gujarat were declared on 14/5/15 as in the 41st Annual General Meeting of GCMMF, the Amul brand was certified to have the highest ever growth of 51% in the previous two years for accomplishing a turnover of Rs.20,733 crore.

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