In a move to persuade the major sweet shops and other outlets selling milk and milk-based products to set up machines that can test the quality instantly, the food safety and standards regulator has sought details from equipment manufacturers within 15 days.
“Once we have the details of equipments – both conventional and rapid – available with us, we will hold a demonstration to the state level regulators and the bulk buyers. Then the big names in selling milk and milk products and which have a chain of outlets can be persuaded to put these machines in shops. This will ensure that they are buying the right raw material and even consumers can also get the items tested for their satisfaction,” said a Food Safety and Standards Authority of India (FSSAI) official.
He added such a practice by sweet shop owners or other outlets dealing with these items will add to their credibility and they can market their quality product for more business. “Once consumer is also aware that there is such a mechanism in place, there will be a demand from their side for installing such equipments in the outlets. We don’t want to impose on the business operators, but want to create a condition that is good both for businessmen and consumers as well,” the official said.
Sources said the regulator wanted to put in place such a system in place before Raksha Bandhan. Issuing a public notice on Wednesday, FSSAI said that the concerns regarding the quality of milk “intensify during festival/ holiday season when the preparation, sale and consumption of milk products is at its highest. FSSAI has, therefore, decided to facilitate setting up of infrastructural facilities.”